RESET METHOD
A launch landing page built on a brand we already knew.
The project
We developed the launch landing page for The Reset Method, Terre de Vie's new pre-shampoo. The focus was on presenting the product clearly from the first moment, supported by our knowledge of a brand we had already worked with.
A brand we already knew from the inside
The earlier work on the Terre de Vie site had given us its language, its tone and its way of showing itself. That was the foundation the launch was built on: going straight to the product, with no need to introduce the brand again.
An experience designed for a launch
We designed a journey that leads directly to The Reset Method, with the product front and center from the first moment, the benefit expressed in a single line and the same visual consistency on any screen, whether from a computer or a phone.
A launch that strengthens the brand
The landing page takes a more direct tone than the site, without stepping outside the brand voice. A launch that does not separate itself from Terre de Vie, but strengthens it: the same identity as always, now with a product front and center.
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